A Canadian timber company faces a severe financial crisis due to the 2009 housing crash. The company, which primarily produces 2x4s for the U.S. residential construction market, is experiencing a sharp decline in demand and is projected to run out of cash within six months. Despite being the most efficient and lowest-cost producer in the industry, the company struggles to find viable solutions. The case explores potential turnaround strategies, including revenue enhancement, cost reduction, product diversification, and cash injection options. Ultimately, the most feasible solutions involve waiting out the market downturn, seeking family cash injection, or pursuing government bailout, though each option presents significant challenges.