Retail
Practice 196+ retail case interview questions from McKinsey, BCG, and Bain. Master omnichannel strategy, store expansion analysis, e-commerce optimization, and customer segmentation frameworks. Start practicing free.
Home Improvement Co.
Home Improvement Co. is a major home improvement retailer in the U.S. that sells tools, construction products, appliances, and services. Since 2020, …
Jane Darden's Ranch
Your client is Jane Darden, a longtime owner, and operator of the Wahoo Cattle Ranch, which has been in the family since 1883. However, since the …
Marie's Café
Marie's Café is a small local coffee shop that serves coffee. Marie's has been around for decades and is known for its high quality drinks and cozy …
Marie's Café
Marie's Café is a small local coffee shop that serves coffee. Marie's has been around for decades and is known for its high quality drinks and cozy …
Melt That Snow
The city of Holland, Michigan, is considering building a heated walkway with 690,000 sqft of heated sidewalks and streets complementing the already …
Nook Co.
Your client Fun Ventures, an established PE firm, is looking to acquire Nook Co., a hospitality group that specializes in developing and transforming …
Nutters of Savile Row
Our client is Nutters of Savile Row, a legendary tailoring business that opened in 1969. At the height of its fame, Nutters dressed Mick Jagger, …
Paper Pricing Predicament
Complete Foods, a leading supermarket prominent across the U.S., is planning to release a private label line of paper towels. They currently sell …
PowerStride Sportswear
PowerStride Sportswear, a major U.S. sport shoe manufacturer, releases over 100 new shoe models annually. Stronger trends towards sustainability and …
Purchasing Your Coffee Maker
Your friend, Matt, is considering buying a coffee maker. He has a $200 maximum budget but as a new Penn grad, he would be happy to spend less than …
Seaworthy Floating Hotel
Your client is a successful entrepreneur based in Manhattan. She is always thinking of creative ways to start new businesses. Her latest idea is to …
Seven Flags
Our client is a mid-size amusement park chain, with 10 parks around the U.S. serving over 10 million visitors each year. In their Richmond, VA park, …
Seven Flags
Our client is a mid-size amusement park chain, with 10 parks around the U.S. serving over 10 million visitors each year. In their Richmond, VA park, …
Shop 'til you(r profits) drop
Your client, SaveRite, is a large grocery retailer who is under pressure from new leadership to improve historically flat profits within the company. …
Skooters
Skooters is a popular nightclub in Durham, NC. The establishment attracts students and young professionals year-round and is especially favored by …
Sourcing the Sauce
Our client is the CEO of the fast-food chain Hot Indian. Hot Indian brings in $3B in annual revenues around the U.S., with locations in most major …
Spice Up Your Life
Our client, Seasoned Investors (SI), is a private equity firm that has just launched a new fund focused on investments in the food industry. For their …
Tres Burritos
Your client is a national burrito chain with 100 locations. There has been a widespread flu virus growing in the U.S. which has the potential to hurt …
Weasley's Wizarding Warehouse
Fred and George Weasley operate a magic joke shop, Weasleys' Wizarding Warehouse (Weasleys'). They currently have a single storefront located in the …
Army Hotel
Our client is a PE firm that has the opportunity to invest in building a 400-room hotel on an army base. The idea was given to the PE firm by the …
Big Fat Greek Problem
We are back in 2018, and your client is AthensStay, a real estate management company located in Athens, Greece. Three years ago, AthensStay shifted …
Busch’s Barber Shop
Your friend, a current MBA student, has his heart set on starting a barbershop in Evanston after graduation. There are plenty of barbershops and …
Chic Cosmetology
Our client is a for-profit, specialty college named Chic Cosmetology University (CCU). Founded in 2005, CCU is a program for high school graduates …
Coffee and Tea Apparel
Deloitte has been asked to help the client, Coffee, evaluate a hold or sell decision. Coffee is a large multinational women's clothing retailer with …
Diamonds are Forever
Your client, Forever Diamond, has been in the diamond industry for over 50 years. To date, all of their mining initiatives have been in Central and …
DigiBooks
Our client, DigiBooks, is a manufacturer and seller of electronic book readers (tablets). DigiBooks also distributes e-books for the tablets through …
Distero Dilemma
Our client, Distero, is a large grocery distributor based out of the US. As a result of the COVID-19 pandemic, Distero identified that its customers, …
Drinks Gone Flat
The beverage department of a regional supermarket has seen a drop in revenue over the last year and has hired your firm to determine the cause of the …
Drug Store Profitability
Our client is a drug store chain, similar to CVS, they have been losing profits for the last few years. Can you help us identify the reasons and means …
French Beauty Co
A large French beauty products company with a revenue of $2B operates as manufacturer, seller and marketer of luxury fragrances. This company sells to …
Gassy Convenience
Our client is a large U.S. retail chain that owns convenience stores located in gas stations across California. With the rise of just-walk-out (JWO) …
Great Burger
Let's assume our client is Great Burger (GB) a fast food chain that competes head–to–head with McDonald's, Wendy's, Burger King, KFC, etc. GB is the …
Green Dreamz
Your client is Green Dreamz, a vertically-integrated cannabis company based in Colorado, USA. Founded in 2011 as a medical cannabis business, Green …
Hawaiian Smoothies
It is the year 1990. Your client, Dan, was approached by an entrepreneur, Jim, who wanted to discuss the possibility of Dan investing in one of his …
Healthy Foods
Our client is Healthy Foods, a wholesaler serving a variety of clients with Food products. The client is profitable but they want you to help them …
Linda's Great Burgers
Our client is Linda's Great Burgers (GB). GB is a worldwide fast food chain store. Linda's uses the individual franchise model to sell burgers. The …
Montoya Soup
In F14, Montoya Soup, a business unit of Izzy's Healthy Foods, grew revenue and increased the contribution margins on their traditional and light …
New Club in the Hub
An investor has purchased a building in Downtown Kingston and is considering using the space for a new nightclub. They come to you and ask for help …
Nook Co.
Your client Fun Ventures, an established PE firm, is looking to acquire Nook Co., a hospitality group that specializes in developing and transforming …
Queen Shirley
Your client is Burger Queen, a fast food restaurant that competes directly with similar restaurants such as McDonalds, Taco Bell, KFC, Wendy's, etc. …
Rotisserie Ranch
Our client is Rotisserie Ranch, a poultry farming company that specializes in growing chickens for rotisserie roasting. Its primary customer segment …
Salty Sole Shoe
Your client is a large retail-focused private equity firm that owns Salty Sole, a leading designer of junior women's footwear, primarily targeting the …
Seven Flags
Our client is a mid-size amusement park chain, with 10 parks around the U.S. serving over 10 million visitors each year. In their Richmond, VA park, …
Shoe Co.
Our client, Shoe Co., is a small affordable luxury shoe retailer, branded as classic and fun. The average shoe sells at a price point of $300 per …
Sosland Sports
Your client, Sosland (pronounced sauce-land) Sports, is an operator of squash centers in Sweden. The squash centers include sauna, spa, pool, gym and …
Sourcing the Sauce
Our client is the CEO of the fast-food chain Hot Indian. Hot Indian brings in $3B in annual revenues around the U.S., with locations in most major …
Tactole
Your client is Tacotle, a leading national fast casual restaurant with $420m in revenue in 2019. Over the five years proceeding 2019, Tacotle has …
Technostage
Our client is a regional live events production company specializing in dance music based in Washington, DC. The client has a proud 10+ year history …
Too Dollar Store
Your client is an owner of a chain of dollar stores across the United States. Although business has boomed as a result of the recession, and customers …
Tres Burritos
Your client is a national burrito chain with 100 locations. There has been a widespread flu virus growing in the U.S. which has the potential to hurt …
Zephyr Beverages
A Hairy Ordeal
Your friend Megan Black calls you to ask for your advice. Megan had been working in the beauty industry as an independent hair stylist for 2 years …
Bonnie & Blithe
Bonnie and Blithe is an international direct selling beauty company. B&B is known for the high quality and value of their beauty products, primarily …
Butcher Shop
A fast food chain recently bought a bovine meat-processing outlet to supply it with fresh hamburgers and other meets. The shop process is: cows enter …
Campaign Swag
Your client is the owner of a regional chain of convenience stores operating in the United States. It is an election year, and one of the leading …
Carbone Limoncello Company
Our client is Carbone Limoncello Company of Fondi, Italy. Carbone Limoncello, which has 300 million Euro in sales annually, currently operates …
Children Clothes E-Retailer
It's a Friday afternoon. You've just accepted an offer to join our consulting company as a Senior Associate in the Business Strategy Competency. …
Congo’s Drumming
Your client, Congo.com (named after one of Earth's rainforests), is one of the largest e-commerce retailers in the world. It specializes in a diverse …
Consumer Products
It's Monday morning and as a new Principal/Engagement Leader, you've just gotten a call from a well known and respected French-based Consumer Products …
CPG Acquisition
Our client is a major global CPG conglomerate. Their star products are in home storage and home cleaning. They are acquiring an online platform that …
Craft Co
Our client, Craft Co., is a subscription service that will send customers kits for adult crafting and DIY projects (e.g., watercolor painting, …
Croger
Our client, Croger, is a national grocery retailer that has seen declining profit margins within its frozen food section over the past 4 years. The …
Customer engagement
Texas-based supermarket chain Y-E-S saw a drop in their customer engagement in 2020-21 driven by the pandemic. The customer engagement didn't improve …
Differentiation
Our client is a privately-held Boston-based sport shoe company New Equilibrium with $6B in sales. New Equilibrium is a beloved brand among …
Digital fitness
DoubleSweat is a national low-end gym chain with 2,400 clubs across the U.S. They're concerned about the sky-rocketed demand for digital fitness (e.g. …
Discount Retailer
Your client is a clothing retailer that specializes in discount fashion (think of brands like Old Navy and Kohl's). The company operates exclusively …
Distribution strategy
A popular fast-casual salad chain Fresh Bites has gained a loyal following for its healthy and customizable salads. The chain has been rapidly …
Dizzy Fruits
Big Beer Co is a multinational drink and brewing company with $50b in annual sales. Big Beer Co is the industry leader in terms of market share and …
Down Under
Our client is Down Under Apparel an Australian based swim wear and lifestyle company. The company unexpectedly missed its internal earnings target. …
Drinks Gone Flat
The beverage department of a regional supermarket has seen a drop in revenue over the last year and has hired your firm to determine the cause of the …
Drugs “R” Us
Your client is RX Co, a pharmacy retailer with stores across the United States. To bolster their presence in the Pacific Northwest, they are in talks …
E-Grocery
The client is a grocery store chain that is considering whether or not they should enter the emerging Internet-based grocery shopping/delivery market …
East Asia Cuisine
Our client, Randy, is a second-year MBA student at Cornell Johnson Graduate School of Management. Having missed the wonderful food in her hometown, …
East Oak
Your client, East Oak, is a fast-growing retailer of modern home goods and furnishings. The company has seen tremendous growth over the past 5 years …
ERP Systems
Your client is an IT company that offers ERP systems to businesses. They are currently looking to enter the convenience store market in the U.S. and …
Fast Food Restaurant
Six months out of HBS, a frustrated classmate calls you to complain that the fast food burger joint that he bought has been steadily losing money for …
Five Ladies
A national fast food restaurant chain, Five Ladies, that sells burgers, reached out to you to get your advice on how to improve profitability. The …
Food Frenzy
Mercado Reforma is a large B2B grocery supplier in Latin America that wants to expand into the B2C space. You are the project leader, ideate ways to …
Grocer Prepared Foods
Our client, Best Market, an independent grocer in Manhattan with only 1 location, has been facing increased competition from low-cost competitors. …
Grocery Store Bakery
Our client (Fresh Foods) is an independent grocery store in Chicago and is thinking about opening an in-store bakery and providing fresh baked artisan …
Ice Cream Truck
Your client is an ice cream truck, operating out of a flea market in Houston, Texas. They're facing a variety of issues currently and are looking for …
Kitchen Co
We have started to work with a global consumer product company with a diverse portfolio of well-known brands for use both inside and outside the home. …
Kitchen World
Kitchen World is a high-end retail chain offering a wide variety of kitchenware - cookware, bakeware, dinnerware, electrics, and tools. With 100 …
Le Seine
A French soft drink company, Le Seine, is looking to diversify its holdings by investing in a new fast food chain in the US. You are hired to …
Okay Mobile
Okay Mobile is an Australian provider of mobile phone plans and operates as a MVNO (Mobile Virtual Network Operator) on one of top-3 cellphone service …
Pat's Pottery Studio
Your client Pat Potter is the owner of a chain of popular pottery studios which are located in small towns across the northeast United States. Pat is …
Pizza Chain
ProFirm, a PE firm, is looking into purchasing a regional pizza chain Crustopia that has been experiencing losses. ProFirm is considering increasing …
Plant-based meat
The CEO of a $1B regional fast-food chain Up-N-Down Burger (UDB) has asked your team to help her prepare for the annual strategy meeting with the …
Presence at Amazon
Paw Pet Products (PPP) is a U.S. major premium dog toy manufacturer with $50M in revenue (2022). With over 300 items, they offer many puzzle toys and …
Rainbow Apparel
Rainbow Apparel, the high-quality children's clothing brand inspired by the beauty of global cultures, has invited your team to build a robust …
Retailco.com
Your client is a large online retailer, Retailco.com. They sell a wide range of products online from electronics to apparel, etc. They have witnessed …
Retailer
A major retailer of clothing and household products has been experiencing sluggish growth and less than expected profits in the last few years. The …
Rock Climbing
Looking into the future, I am trying to determine which path I should take professionally. Should I look toward re-joining the consulting world where …
SeaBag Marina
A recent Columbia MBA graduate, Finn Russo, is exploring entrepreneurial opportunities and has decided he would like to open up a private boating …
Ski & Board Wax in Colorado
Your client, a snow sports retail company, is looking to expand their product offerings and is considering entering the ski and snowboard wax market …
Sophoro Fragrance
It is March 2022. Sophoro is a US-based retailer of personal care and cosmetics products. It has hundreds of chain stores across the United States and …
Sparkle Co.
Sparkle Co. is a mid-sized private beverage company ($900MM annual sales) that manufactures sparkling water in a range of flavors. After several years …
Sunshine Apparel
Sunshine Apparel offers cool, stylish kid's clothes with unique designs that inspire kids to be outdoors and explore the world with a spirit of …
The Hunter's Dog
Our client is The Hunter's Dog, an online service that delivers freshly made dog food and allows customers to personalize food plans based on their …
The Video Store
Two business school classmates laud their entrepreneurship intentions and mock your interest in entering the management consulting industry. They …
Vibrants
Your client, a national drug-store, is adding a new type of hair dye to its retail offering. "Highlights Dye" allows customers to comb in small …
Whale Hotel
Our client is a real estate company that owns and operates luxury hotels around the world. They've previously owned 3 resorts in Dubai and are …
Wheeler Dealer
A major auto service chain, Wheeler Dealer, has enjoyed healthy returns on its 30-store operation for the past 10 years. However, management feels …
Wireless Co
Your client is a national wireless carrier (think Verizon or AT&T). They recently began offering workshops in a small subset of their stores. These …
7SHIRTS – ONLINE APPAREL BRAND
Our client is an Italian online apparel store called 7SHIRTS. The company sells casual pants, polo shirts, sweaters but it is famous for its unique …
ChocolateCo: Profits are not so sweet
You client is ChocolateCo, a regional, high-end chocolatier located in Philadelphia, Pennsylvania. ChocolateCo prides itself on its ornate wrapped …
Coffee Shop
Your friend runs a nice coffee shop in Palisades, the largest ski resort in Tahoe. Situated in a prime location, her coffee shop is a great success. …
CraftCo
Our client, Craft Co., is a subscription service that will send customers kits for adult crafting and DIY projects (e.g., watercolor painting, …
Crunch Yo’ Burger
You are the CEO of a large multinational fast food chain. In recent years, you have noticed that your profitability in the US has been lagging behind …
Crunch Yo’ Burger
You are the CEO of a large multinational fast food chain. In recent years, you have noticed that your profitability in the US has been lagging behind …
Dine-in Restaurant Chain
Saturdays, a casual dine-in restaurant chain in North America, has gained fame for its delicious chicken thighs. They introduced donuts last year to …
Drinks Gone Flat
The beverage department of a regional supermarket has seen a drop in revenue over the last year and has hired your firm to determine the cause of the …
European Beauty Company
Your client is a European beauty company that offers fragrance, makeup, and skincare. Their profitability has been decreasing recently. They have …
EV Charging Stations
A U.S. hotel chain would like to install fast charging stations to its 100 hotels to attract more customers. The availability of charging stations is …
Fabio’s: Hair Salons and Headshots
Fabio is one of the most in demand hairstylists in Chicago. Recently, he has decided that he wants to start his own business venture. Fabio dreams of …
Fantasy to Reality
A local business owner has been operating a gaming company ("Daring Mazes & Monsters", or DM&M) selling products and services for role-playing games. …
Fast casual food restaurant
Your client is a fast casual healthy food restaurant (e.g. salads, wraps, soups). They have 1k locations in the U.S. and are growing to 2k locations …
Female executives
You have a U.S.-based retail client that would like to more closely mirror its clientele and its workforce. Currently 25% of their executive team are …
Going Nuts
A US snack foods company specializing in snacking peanuts, PeanutCo is planning to acquire another company specializing in snacking almonds, AlmondCo. …
Great Burger
Let's assume our client is Great Burger (GB) a fast food chain that competes head–to–head with McDonald's, Wendy's, Burger King, KFC, etc. GB is the …
Grocery App
Your client is a local grocery chain with two stores and $30M in annual revenue. They would like to launch a smartphone app for grocery pick-ups. What …
Grocery retailer
Your client is a U.S.-based grocery retailer with $20B in sales. Their competitors offer lower prices for some product categories while maintaining …
High-End Fashion Boutique Chain
Your client, a PE firm, is considering the acquisition of a seven-store high-end fashion boutique chain located on the West Coast. The owner would …
Jiabao Meals
Our client is Alading (阿拉丁), an e-commerce behemoth based in Suzhou operating within China and beyond. It has recently expanded its domestic …
Mega Pharma
Our client Mallgreens is a large pharma retail company. It wants to acquire a smaller pharmacy retailer, BrightAid. The operational footprint of the …
Movin’ on Out: Local Co. Clothing
Local Co. is a clothing company based in Los Angeles, California. Known for beachy chic sandals, t-shirts, and beach accessories, Local Co. management …
Pulp Friction
Your client, TissueCo, is a large facial tissue manufacturer that sells to retailers. While the US facial tissue market suffered operational …
Self-Service Kiosks
A regional fast-food chain has been struggling with long lines, which hurt customer experience, drive away customers, and decrease retention rates. …
ShoeCo: Declining Profits and Challenging Growth
Your client is a U.S. Shoe Company. ShoeCo is largely vertically integrated. While they do not manufacture their materials, they assemble their …
ShopOn Retail
Our client, a US based e-commerce company, ShopOn, has seen a rise in customer returns over the last few quarters. Even though its revenue and market …
SoapCo
Our client is SoapCo. Soap Co is a market leader in the Decorative Bar segment of the soap market. SoapCo has grown profitably over the past several …
The Bookstore
Our client, Classic Bookstore (CB), is a traditional bookstore chain in Spain, specialized in non-technical books. CB's revenue has stagnated for the …
The Bookstore
Our client, Classic Bookstore (CB), is a traditional bookstore chain in Spain, specialized in non-technical books. CB's revenue has stagnated for the …
THE BOOKSTORE
Our client, Classic Bookstore (CB), is a traditional bookstore chain in Spain, specialized in non-technical books. CB revenues have stagnated for the …
To Bid, or Not To Bid
A PE fund is thinking about acquiring a clothes retail specialist which is a leader in the French market. The French clothing retail market is …
Jane Darden's Ranch
Your client is Jane Darden, a longtime owner, and operator of the Wahoo Cattle Ranch, which has been in the family since 1883. However, since the …
Seven Flags
Our client is a mid-size amusement park chain, with 10 parks around the U.S. serving over 10 million visitors each year. In their Richmond, VA park, …
Weasley's Wizarding Warehouse
Fred and George Weasley operate a magic joke shop, Weasleys' Wizarding Warehouse (Weasleys'). They currently have a single storefront located in the …
Born for Beauty
Your client is BFB or Born for Beauty, a leading Korean beauty marketplace that sells a variety of Korean cosmetics, including makeup, skincare, …
Born for Beauty
Your client is BFB or Born for Beauty, a leading Korean beauty marketplace that sells a variety of Korean cosmetics, including makeup, skincare, …
Pet Paws
Your client is PawsPlus Retail, a national specialty retailer offering premium pet food, treats, supplements, toys, and grooming products through 430 …
ShoeCo
Shoe Co is a small affordable luxury shoe retailer. The brand is classic and fun. The average price point is $300 per pair of shoes. Shoe Co has been …
Fitness Stream
Fitness Stream, a premium gym chain in India with celebrity endorsements has established itself as a strong brand in the fitness market. It has …
Medical Tourism
The client is the Ministry of Tourism in a GCC country. The client oversees policies related to promoting and developing domestic and international …
Lonely Gas Station
Our client is the owner of a gas station between towns A and B – 10 miles to each town. He is wondering if it would make sense to add a convenience …
Quality Bottling Co.
After successfully servicing large beverage companies over the last 20 years, our client, the CEO of High Quality Bottles (HQB), a small plastics …
To Automate or Not
After returning from a trade show, the CEO of a large grocery distribution center calls you. He enthusiastically describes a new technology which …
Whale Hotel
Our client is a real estate company that owns and operates luxury hotels around the world. They’ve previously owned 3 resorts in Dubai and are …
A Hairy Ordeal
Clothing Chain Acquisitions (Human Capital)
Yermakov Ltd, a US-based clothing company with stores in 65 countries and 100,000 employees based around the world, is in the process of “localizing” …
Food Frenzy
Penn & Teller
Our client is Caesars, one of the largest gaming and resort companies in the world. Penn and Teller have been the headlining show at the Rio Hotel …
Unicloth
Our client, Unicloth, is an Asian clothing retailer attempting to establish a profitable presence in the United States. However, since they arrived …
US Manufacturing
A major U.S. shoe manufacturer is currently manufacturing its entire product line domestically. Because of increased labor costs and competitive …
Wellington Equestrian Festival
Prompt: Your client is Mark Bellissimo, CEO of Wellington Equestrian Partners (WEP). Mark, a Harvard MBA with no background in the equestrian industry …