Nook Co.

ProHub Comment

This is a comprehensive PE valuation case requiring candidates to build a market sizing model, calculate profitability from cost structure data, and ultimately determine ROI against a 15% hurdle rate. The case tests both quantitative rigor (market sizing, financial calculations) and qualitative judgment (competitive positioning, risk assessment), with an intentional ~12% ROI outcome that sits slightly below the target to prompt strategic thinking around cost optimization and acquisition logic.

Estimated Time 15 minutes
Difficulty Hard
Source NYU
50 / 100

Your client Fun Ventures, an established PE firm, is looking to acquire Nook Co., a hospitality group that specializes in developing and transforming uninhabited islands into premium and private vacation destinations.

Nook Co. proposed an initial offer of $1.5 Billion. Fun Ventures would like your advice on whether they should proceed with the acquisition. What would you like to consider?

Clarifying Information

  1. Nook Co. acquires ownerships of islands, constructs resorts, and operates all on island activities and the transportation to and from the islands
  2. Nook Co. operates 10 islands across East Asia, with 5 additional islands in the construction pipeline. But they serve customers internationally
  3. Fun Venture is looking to make the decision as soon as possible
  4. Fun Ventures is targeting a 15% ROI
  5. Four other global competitors exist in the market, details to be given later
  6. World population is 8 Billion
  7. Top 0.05% of world population has annual income of 100K+
  8. Assume target customers visit once every 2 years
  9. 2 Guests/Room
  10. Room rate is estimated to be $10,000 per night, all inclusive (food, service, outdoor activities, etc.)