Medium
Profitability
GGC Health
Practice this intermediate profitability case interview question in the Healthcare sector. Includes detailed problem prompt, clarifying questions, structured framework, and expert recommendation. Part of ProHub's 835+ consulting case library.
ProHub Comment
This case tests structured problem-solving around revenue growth through two levers: geographic expansion and product mix enhancement. The candidate must perform quantitative analysis comparing expansion opportunities and then recognize that a single new facility is insufficient, requiring them to independently identify supplementary revenue opportunities at existing locations.
Estimated Time
26 minutes
Difficulty
Medium
Source
NYU
10
/ 100
Our client, GGC Health, operates eight Ambulatory Surgical Centers (ASC) on the east coast. GGC Health has consistently been a profitable organization, but over the past two years, their ASCs’ cumulative revenues have been flat at $400 million/year. The CEO of GGC Health is concerned about this and has hired your firm to increase revenues by 15%.
Clarifying Information
- ASCs are modern health care facilities focused on providing same-day surgical care, including diagnostic and preventive procedures.
- ASCs are seen as a more convenient alternative to hospital-based outpatient procedures.
- Physicians can perform surgeries at hospitals or ASCs.
- Physicians generally dictate where the surgery is performed.
- Timeline: ASAP
- Candidate should recognize that target revenue is $60M (15% * 400M)
- Business Model: ASC revenue is equal to the number of procedures performed in the facility by the expected reimbursement per procedure.