It’s pleasure to work on this project and help you boost your software sales. Preliminarily we see a sizeable total addressable market of 16k large manufacturing enterprises and we have designed a detailed sales growth plan with a lot of initiatives, including reenforcing your salesforce.
First, corporate big-ticket sales are mostly driven by salesforce, so high-quality salespeople are the key success factor to boost sales
Secondly, given long sales cycle and the fact that 12k big-scale factories don’t use this software, you might need far more salespeople to digest so many potential leads
Thirdly, decent market share of 10+% (500/4k) suggests your salesforce is qualified
Saying that we will need to explore risks and look into potential lack of talent to staff your salesforce, disruption to the established culture by ballooning the salesforce’s size, and decrease in quality of new salespeople if we soften selection criteria to accelerate recruitment
As our next steps, we plan to conduct a holistic assessment of other revenue growth opportunities, design a risk mitigation strategy and analyse the competitive landscape