Growth Strategy

Growth strategy cases explore how a company can accelerate growth through organic initiatives, new channels, or strategic pivots. You will evaluate market opportunities, resource allocation, and prioritize growth initiatives.

Business Development Business Expansion Business Model Business Model Innovation Business Strategy Corporate Strategy Customer Acquisition Digital Transformation Diversification Expansion Expansion Strategy Growth Growth strategy Innovation Market Share Opportunity Assessment Opportunity assessment Organic Growth Sales Growth Sales Strategy Strategic Planning Strategy
Total Cases: 174
Companies: 15
Easy 10 Medium 126 Hard 38
Medium

Apogee Bank

Growth Strategy Profitability Financial Services

Our client Apogee bank, a regional bank with 700 branches in US Midwest, has seen a declining trend in revenues in the past 2 years. Blake Moran, the …

15 min
ROSS
50
Medium

Big Ten Bivalves

Growth Strategy Merger & Acquisition Food/Aquaculture

Your client is the CEO of Big Ten Bivalves (BTB), an oyster farm based on the east end of Long Island, New York. The company was founded only a few …

15 min
ROSS
50
Medium

Blockbuster Biosimilars

Growth Strategy Merger & Acquisition Healthcare

Your client is a multinational pharmaceutical and biologics company that specializes in innovative therapies across different disease types. The …

15 min
Duke
50
Hard

Catch Me Or I Go; HuDisney

Merger & Acquisition Growth Strategy Media & Entertainment

Your client is Disney, they're a global leader in entertainment and have a diverse portfolio of media networks, including Disney+ and Hulu. Disney+ is …

15 min
Darden
50
Hard

Changing Winds Under the Sun

Growth Strategy Energy

Sovereign Oil Co. (SOC)—a large oil & gas company headquartered in Europe—has seen its share price drop by more than 35% over the last 15 months vs an …

15 min
Duke
50
Medium

Donatella Co.

Sustainability Strategy Growth Strategy Consumer Goods

Donatella Co is an Italian-based, global fashion house with four luxury brands worldwide. As many of the brand's designs are inspired by the beauty of …

15 min
ROSS
50
Medium

DoWork

Growth Strategy Profitability Technology & Real Estate

DoWork is a provider of coworking spaces (both physical and virtual) and uses Technology solutions to run a lean and efficient operation. The company …

15 min
ROSS
50
Easy

Grow baby, grow!

Growth Strategy Profitability Manufacturing

Your client is a diversified industrials distributor that focuses on four key product areas: plumbing tools (pipes, installation tools), lumber …

15 min
Duke
50
Medium

Hanover Health

Merger & Acquisition Growth Strategy Healthcare

Your client, a private equity fund, is evaluating the potential acquisition of Hanover Health. HH operates a series of urgent care clinics throughout …

15 min
Tuck
50
Medium

Healthy Spending

Growth Strategy Customer Experience Healthcare

The new CEO of HealthCorp, a not-for-profit health insurer, has recently engaged you to help her solve a budding problem. Over the last 3 years, …

15 min
Duke
50
Medium

Hooville College

Growth Strategy Pricing Education

Hooville College is a liberal arts college that serves approximately 4,000 students from across the United States. It has a reputation for excellent …

15 min
Darden
50
Medium

Household Cleaners Growth

Growth Strategy Merger & Acquisition Consumer Goods

Your client is a global consumer packaged goods company — Grime Co. Grime Co. makes paper products (like paper towels), home cleaning products, and …

15 min
ROSS
50
Medium

Household Cleaners Growth

Growth Strategy Merger & Acquisition Consumer Goods

Your client is a global consumer packaged goods company —Grime Co. Grime Co. makes paper products (like paper towels), home cleaning products, and …

15 min
ROSS
50
Medium

HR Co

Competitive Response Market Entry Professional Services

HR Co. is a leader in the human resource outsourcing (HRO) market in the United States. The firm was an early pioneer in such services as outsourced …

15 min
Darden
50
Medium

Jane Darden's Ranch

Market Entry Growth Strategy Retail

Your client is Jane Darden, a longtime owner, and operator of the Wahoo Cattle Ranch, which has been in the family since 1883. However, since the …

15 min
Darden
50
Medium

Little Bud Co.

Growth Strategy Merger & Acquisition Consumer Goods

Our client, Little Bud Co, is a beer company in a small country in Latin America. Little Bud and its main competitor, Geineken, are the only players …

15 min
ROSS
50
Medium

MOOC Madness

Profitability Competitive Response Education

Our client, Greg Wilkinson, is the Dean of the business school at a mid-sized, four-year university. They are experiencing declining application rates …

15 min
Darden
50
Medium

PowerStride Sportswear

Growth Strategy GenAI Retail

PowerStride Sportswear, a major U.S. sport shoe manufacturer, releases over 100 new shoe models annually. Stronger trends towards sustainability and …

15 min
Tuck
50
Hard

School Supplies

Growth Strategy Education

Our client is the new state superintendent of public schools, and is worried about teacher attrition in K-12 public schools in the state. Overall, the …

15 min
Duke
50
Medium

Skooters

Profitability Growth Strategy Retail

Skooters is a popular nightclub in Durham, NC. The establishment attracts students and young professionals year-round and is especially favored by …

15 min
Duke
50
Medium

Smiles4Life

Growth Strategy Merger & Acquisition Healthcare

Smiles4Life is a regional dental company with 40 locations throughout Texas. The company is a dominate player in both Dallas and Houston, known to …

15 min
Darden
50
Medium

SneakyChat

Profitability Growth Strategy Technology

Your client, SneakyChat, is a wildly popular Silicon Valley startup with a rapidly growing user base. SneakyChat's App allows users to send expiring …

15 min
Duke
50
Medium

Snow Big Deal

Growth Strategy Operations Transportation

Our client is the New Hampshire Department of Transportation (NH DOT), a state government entity that strives to provide "safe and secure mobility and …

15 min
Tuck
50
Medium

The Pill Company

Growth Strategy Profitability Healthcare

Your client is a multinational pharmaceutical company. The client has a portfolio of drugs for major disease areas, including cancer, cardiovascular, …

15 min
Duke
50
Medium

Tuck Air II

Growth Strategy Transportation

Our client, Tuck Air, is a large national airline that is considering installing in-flight Wi-Fi capability to improve its customer experience. …

15 min
Tuck
50
Medium

TW Tech

Market Entry Growth Strategy Technology

TW Tech is a technology conglomerate that has a strong brand name in hardware and targets on enterprise customers. In the past three years, TW Tech …

15 min
ROSS
50
Medium

Weasley's Wizarding Warehouse

Market Entry Growth Strategy Retail

Fred and George Weasley operate a magic joke shop, Weasleys' Wizarding Warehouse (Weasleys'). They currently have a single storefront located in the …

15 min
Darden
50
McKinsey
Medium

Breaking out of Boston

Market Entry Growth Strategy Real Estate

Our client is Future Builders (FB), a Boston-based educational non-profit founded 10 years ago. FB provides intensive STEM and vocational training …

15 min
Duke
50
BCG
Hard

Applying Appliances

Profitability Growth Strategy Consumer Goods

Your client is the appliance division of a major U.S-based consumer goods company. They manufacture mainly kitchen appliances - specifically …

15 min
Bauer
50
BCG
Hard

Big Fat Greek Problem

Growth Strategy Retail

We are back in 2018, and your client is AthensStay, a real estate management company located in Athens, Greece. Three years ago, AthensStay shifted …

15 min
Duke
50
Medium

Big Yellow Buses

Growth Strategy Market Entry Transportation

Big Yellow runs a fleet of school buses, which they run by charter for several schools in the GTA. Currently, annual revenues are $200 million. …

15 min
Queen's
50
BCG
Medium

Brazil Mining

Growth Strategy Merger & Acquisition Energy

Our client is a US industrial conglomerate, with major investments in South America, India, and China. One of these investments is a mining operation …

15 min
UCLA
50
Medium

Busch’s Barber Shop

Market Entry Growth Strategy Retail

Your friend, a current MBA student, has his heart set on starting a barbershop in Evanston after graduation. There are plenty of barbershops and …

15 min
Kellogg
50
McKinsey
Medium

Cleaning Products

Growth Strategy Consumer Goods

Our client is a prominent manufacturer of household cleaning products such as soap. They feel that an opportunity exists for them to do better in the …

15 min
Chicago Booth
50
Strategy&
Medium

Commercial Vehicle OEM in China

Growth Strategy Transportation & Automotive

Our client is Matthew Stafford, CEO of Megatron International, a global commercial vehicle OEM. The company is successful and has strong positions in …

15 min
Chicago Booth
50
Bain
Medium

Distero Dilemma

Market Entry Growth Strategy Retail

Our client, Distero, is a large grocery distributor based out of the US. As a result of the COVID-19 pandemic, Distero identified that its customers, …

15 min
Darden
50
Medium

Events.com

Profitability Pricing Technology

Our client is Prospect Equity Partners ('Prospect'), a prominent Private Equity firm that invests in the technology space. They have recently acquired …

15 min
Kellogg
50
Bain
Medium

Finance Co

Growth Strategy Market Entry Financial Services

Our client, Finance Co, is an international asset manager who concentrates on retirement account administration. They are considering entering the US …

15 min
Chicago Booth
50
Bain
Medium

Gassy Convenience

Growth Strategy Financial Analysis Retail & Tech

Our client is a large U.S. retail chain that owns convenience stores located in gas stations across California. With the rise of just-walk-out (JWO) …

15 min
NYU
50
BCG
Medium

Green Dreamz

Growth Strategy Profitability Retail

Your client is Green Dreamz, a vertically-integrated cannabis company based in Colorado, USA. Founded in 2011 as a medical cannabis business, Green …

15 min
NYU
50
Medium

Health Coaches

Profitability Operations Healthcare

Our client is a large national healthcare payer (health insurance company, think Aetna) exploring the launch of a new disease management ('DM') …

15 min
Kellogg
50
Medium

Healthy Foods

Growth Strategy Customer Strategy Retail

Our client is Healthy Foods, a wholesaler serving a variety of clients with Food products. The client is profitable but they want you to help them …

15 min
Kellogg
50
Medium

Keeping the Company Intact

Growth Strategy Market Entry Financial Services

Your client is Intact Financial, a leading Canadian insurance company. Growth in insurance premiums has been slow and with investment returns at …

15 min
Queen's
50
Kearney
Medium

Lost Patent

Revenue Growth Strategy Healthcare

Your team has been working with a major drug company on their future strategy. Their patent on a blockbuster drug, Zewal, will run out in less than a …

15 min
Chicago Booth
50
Medium

Maine Apples

Market Entry Growth Strategy Agriculture

Our client is a Korean conglomerate named Danut that has acquired a small Boston-based biotechnology firm. The biotech firm has developed a chemical …

15 min
Kellogg
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
Medium

MOOC Madness

Profitability Competitive Response Education

Our client, Greg Wilkinson, is the Dean of the business school at a mid-sized, four-year university. They are experiencing declining application rates …

15 min
Darden
50
BCG
Medium

Pharmaceutical Rare Disease

Growth Strategy Healthcare

Our client is a large pharmaceutical company with a strong business in "Rare Disease" (RD). Rare diseases are conditions that affect fewer than …

15 min
Chicago Booth
50
Alvarez & Marsal
Hard

Queen Shirley

Merger & Acquisition Growth Strategy Retail

Your client is Burger Queen, a fast food restaurant that competes directly with similar restaurants such as McDonalds, Taco Bell, KFC, Wendy's, etc. …

15 min
Bauer
50
McKinsey
Medium

Renewable Diesel

Market Sizing Market Entry Energy

Seashell, one of the world's biggest oil and gas companies, has reached out to you to ask for help with an investment decision. They want to decide if …

15 min
Bauer
50
Medium

Rotisserie Ranch

Product Launch Growth Strategy Retail

Our client is Rotisserie Ranch, a poultry farming company that specializes in growing chickens for rotisserie roasting. Its primary customer segment …

15 min
Kellogg
50
Medium

Seven Flags

Profitability Pricing Media & Entertainment

Our client is a mid-size amusement park chain, with 10 parks around the U.S. serving over 10 million visitors each year. In their Richmond, VA park, …

15 min
Darden
50
McKinsey
Medium

Smart Cards

Growth Strategy Technology

Our client, Electronics Inc., is a large diversified Electronics Component manufacturer. One of their businesses is the manufacture of Smart Cards …

15 min
Chicago Booth
50
Deloitte
Medium

Student Health Insurance

Growth Strategy Market Entry Financial Services & Insurance

Our client is a business unit within a large national health insurance company. The client focuses primarily on the higher education student health …

15 min
Chicago Booth
50
Alvarez & Marsal
Hard

Taylor's New Era

Profitability Growth Strategy Media & Entertainment

Your client is Taylor Swift, the most popular singer/songwriter globally. She has reached out to you for help regarding her Eras Tour. She has just …

15 min
Bauer
50
Medium

Technostage

Profitability Growth Strategy Media & Entertainment

Our client is a regional live events production company specializing in dance music based in Washington, DC. The client has a proud 10+ year history …

15 min
Darden
50
Bain
Medium

Texas Robotics Collective

Growth Strategy Non-Profit Operations Non-profit

Your client is the Texas Robotics Collective, a non-profit organization that targets high school kids who compete in large robotics competitions. The …

15 min
Bauer
50
Easy

The Wealthy Barber's Banker

Market Entry Profitability Financial Services

Your client is one of the major Canadian banks. In recent years, they have found that growth in their current businesses has not been as fast as they …

15 min
Queen's
50
BCG
Medium

Toto Foundation

Growth Strategy Market Entry Non-profit

Our client, the Toto Foundation, is a new non-profit arm of a well-known drone manufacturing and logistics company that is exploring aid projects in …

15 min
NYU
50
Medium

Who Needs Flight Simulators?

Growth Strategy Market Entry Aerospace & Defense

Your client is CAE Inc., a Canadian manufacturer of flight simulators for private airlines and several countries' militaries. However, growth in this …

15 min
Queen's
50
Medium

Wildcat Wings

Growth Strategy Operations Transportation

Our client is Wildcat Wings, the third largest airline in the United States by passengers carried. This week, the CEO flew with our primary …

15 min
Kellogg
50
Medium

Wine & Co

Growth Strategy Financial Analysis Agriculture

Wine & Co is a niche wine manufacturer in the San Francisco Bay area. Wine & Co recently acquired 12 acres of land outside San Francisco. The company …

15 min
Kellogg
50
Hard

Winter Olympics Bidding

Growth Strategy Financial Analysis Entertainment & Media

Our client, a major US television network, is trying to figure out how much to bid for the exclusive right to broadcast the Winter Olympics Games in …

15 min
Kellogg
50
Medium

A B-e-a-utiful Case

Growth Strategy Product Launch Consumer Goods

SkinDeep is a U.S based skincare company headquartered in Austin, TX. SkinDeep currently offers a wide variety of skincare products such as face wash, …

15 min
Duke
50
Hard

A Sticky Paper Situation

Growth Strategy Re-investment Manufacturing

Your client is PaperCo, a manufacturer of specialty papers which are sold to commercial printers in the US. PaperCo produces self-adhesive sheeted …

15 min
NYU
50
Hard

Activist Action

Shareholder Value Growth Strategy Consumer Goods

Your client is a large CPG company with multiple business units including snacks, beauty, and home (cleaning) products. Your client is under pressure …

15 min
Duke
50
LEK
Medium

Aftermarket Auto Parts

Growth Strategy Merger & Acquisition Manufacturing

Our client, KLE Capital, is evaluating the acquisition of company ABC, a leading branded manufacturer of high-performance automotive aftermarket …

15 min
Tuck
50
McKinsey
Hard

AI

Strategic Decision Growth Strategy Recruitment

Our client, JobJedi, is a major job board in the Philippines that began operating in 2019 and has experienced rapid growth. Currently, the platform …

15 min
PeterK
50
Medium

Alkaline Ash (2017)

Growth Strategy Manufacturing

ChemCo, a U.S.-based manufacturer of chemical products, has come to your firm asking for advice on whether to make an investment. It would like to …

15 min
Columbia
50
LEK
Medium

Allergy Pharma

Growth Strategy Product Prioritization Healthcare

Our client, AllergyPharma is a small specialty pharmaceutical company that develops novel therapies for allergies affecting the nose (allergic …

15 min
Cornell
50
Medium

American Airlines

Profitability Growth Strategy Transportation

Your client is American Airlines. As you may know, competition is fierce among the major airlines, with prices being driven steadily downward. After a …

15 min
Cornell
50
Roland Berger
Medium

Big Wheel

Profitability Comparative Analysis Transportation

Your client is Big Wheel Bike Share and they operate bike sharing services in two major cities, Washington DC and Chicago. Their bike sharing business …

15 min
Cornell
50
McKinsey
Medium

British Times

Profitability Growth Strategy Media & Publishing

Create 3 or more ideas for the BritishTimes.com company to increase their revenue through their Internet strategy.

15 min
Harvard
50
Medium

Car Wash Chain (2017)

Growth Strategy Merger & Acquisition Private Equity

The client is a private equity firm looking to acquire a chain of car washes in the United States. The car wash chain provides basic coin-operated, …

15 min
Columbia
50
Medium

Cell Phone Manufacturer

Profitability Growth Strategy Manufacturing

This is 1996. Our client is a major cell phone manufacturer that has #1 market share globally, but are now #3 in the US. The US cell phone market has …

15 min
Cornell
50
McKinsey
Medium

Children Clothes E-Retailer

Digital Strategy Growth Strategy Retail

It's a Friday afternoon. You've just accepted an offer to join our consulting company as a Senior Associate in the Business Strategy Competency. …

15 min
Harvard
50
McKinsey
Hard

Climate change

Growth Strategy Environmental Policy Overall economy

The government of a West European country Franland has been under international pressure recently to accelerate the decarbonization of its economy. …

15 min
PeterK
50
Medium

Consumer Products

Growth Strategy Online Sales Consumer Goods

It's Monday morning and as a new Principal/Engagement Leader, you've just gotten a call from a well known and respected French-based Consumer Products …

15 min
Harvard
50
EY
Medium

Craft Co

Growth Strategy Profitability Retail

Our client, Craft Co., is a subscription service that will send customers kits for adult crafting and DIY projects (e.g., watercolor painting, …

15 min
Tuck
50
McKinsey
Hard

Customer engagement

Customer Engagement Product Launch Retail chain

Texas-based supermarket chain Y-E-S saw a drop in their customer engagement in 2020-21 driven by the pandemic. The customer engagement didn't improve …

15 min
PeterK
50
McKinsey
Hard

Differentiation

Differentiation Growth Strategy Sport shoes

Our client is a privately-held Boston-based sport shoe company New Equilibrium with $6B in sales. New Equilibrium is a beloved brand among …

15 min
PeterK
50
McKinsey
Hard

Digital fitness

Strategic Decision Growth Strategy Gym chain

DoubleSweat is a national low-end gym chain with 2,400 clubs across the U.S. They're concerned about the sky-rocketed demand for digital fitness (e.g. …

15 min
PeterK
50
McKinsey
Hard

Digital transformation

Operations Growth Strategy Healthcare

A global biopharmaceutical company Bio Co focuses on R&D for medications on severe central nervous system disorders, inflammatory disorders, and …

15 min
PeterK
50
McKinsey
Hard

Distribution strategy

Product Launch Operations Fast food chain

A popular fast-casual salad chain Fresh Bites has gained a loyal following for its healthy and customizable salads. The chain has been rapidly …

15 min
PeterK
50
Medium

Drugs “R” Us

Merger & Acquisition Growth Strategy Healthcare

Your client is RX Co, a pharmacy retailer with stores across the United States. To bolster their presence in the Pacific Northwest, they are in talks …

15 min
Duke
50
Medium

E-Grocery

Market Entry Growth Strategy Retail

The client is a grocery store chain that is considering whether or not they should enter the emerging Internet-based grocery shopping/delivery market …

15 min
Harvard
50
Medium

East Oak

Growth Strategy Retail

Your client, East Oak, is a fast-growing retailer of modern home goods and furnishings. The company has seen tremendous growth over the past 5 years …

15 min
Duke
50
Medium

EduCo

Growth Strategy Technology

Your client is EduCo, one of the oldest and the largest corporate training and learning service provider in the US. Over the last two years, EduCo has …

15 min
Columbia
50
Hard

Fintech Startup

Growth Strategy Financial Services

Your client is an up-and-coming fintech startup that has reached a critical juncture in developing its main product, a machine-learning based platform …

15 min
Columbia
50
Hard

FitnessMate App

Profitability Growth Strategy Technology/Fitness

FitnessMate, a popular fitness tracking smartphone app, is considering shifting its revenue model from ads-based to subscription-based. By how much …

15 min
PeterK
50
Medium

FlashPro

Growth Strategy New Market Assessment Technology

Your client is FlashPro Inc., a San Francisco based technology company that develops and sells wearable and mountable action cameras. FlashPro's CEO …

15 min
NYU
50
Medium

FlashPro

Growth Strategy Market Entry Technology

Your client is FlashPro Inc., a San Francisco based technology company that develops and sells wearable and mountable action cameras. FlashPro's CEO …

15 min
NYU
50
IDEO/frog
Hard

Food Frenzy

Market Entry Product Design Retail

Mercado Reforma is a large B2B grocery supplier in Latin America that wants to expand into the B2C space. You are the project leader, ideate ways to …

15 min
Darden
50
Hard

Fringe Science

Growth Strategy Profitability Healthcare

Massive Dynamic is a multi-national pharmaceutical company. One of their assets, Cortexiphan, is an anti-infective that successfully treats three …

15 min
Duke
50
Medium

Goals for Growth

Growth Strategy Non-profit

Your client is Ligas Femininas F7 (LF7), a non-profit soccer league for women in Peru. Founder Alexandra Herrera (Fuqua '20) set out to create a space …

15 min
Duke
50
Medium

Going Green

Market Entry Merger & Acquisition Cannabis/Marijuana

Over the last few years some states have legalized medical marijuana sales on a prescription basis, and some have even legalized recreational use. The …

15 min
Duke
50
Innosight
Medium

Kitchen Co

Growth Strategy Retail

We have started to work with a global consumer product company with a diverse portfolio of well-known brands for use both inside and outside the home. …

15 min
Tuck
50
McKinsey
Medium

Kitchen World

Profitability Loyalty Program Retailers

Kitchen World is a high-end retail chain offering a wide variety of kitchenware - cookware, bakeware, dinnerware, electrics, and tools. With 100 …

15 min
PeterK
50
McKinsey
Medium

Lasio virus

Market Entry Growth Strategy Healthcare

Not explicitly labeled in provided pages - Case concerns increasing Lasio virus vaccination rates in a country, with two main questions: Q3 asks for …

15 min
PeterK
50
Medium

Le Seine

Market Entry Growth Strategy Retail

A French soft drink company, Le Seine, is looking to diversify its holdings by investing in a new fast food chain in the US. You are hired to …

15 min
Harvard
50
Easy

Lion King Bank (2015)

Market Sizing Growth Strategy Financial Services

Lion King Bank is a consumer bank in South Africa providing checking, savings, credit cards, loans, etc. They have branches in all 9 South African …

15 min
Columbia
50
IGS
Medium

Luxury Landscaping

Merger & Acquisition Growth Strategy Manufacturing

Our client, a private equity firm, is considering an investment in a luxury residential landscaping company that focuses on large-scale renovation …

15 min
Tuck
50
Hard

Mapflix Nollywood

Market Entry Growth Strategy Technology

Our client is Mapflix, a US-based video streaming company that streams movies/shows over the internet. Mapflix has established market leadership for …

15 min
Duke
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
Medium

Mischief Managed

Growth Strategy Market Entry Financial Services

After successfully servicing the needs of ultra-high net worth individuals in the Atlanta area for ten years, our client, Smith Wealth Management …

15 min
Duke
50
McKinsey
Medium

New York Shmankees

Profitability Growth Strategy Sports/Entertainment

The year is 2013. Your client is a large New York based professional baseball team, the New York Shmankees. The owner, Baby Ruth is by no means cheap, …

15 min
Duke
50
McKinsey
Medium

North Sun

Profitability Growth Strategy Electric Cars

North Sun, a Japanese leading manufacturer of electric passenger vehicles, has been struggling with a low market share in the B2B segment. North Sun …

15 min
PeterK
50
Hard

Pencils & Backpacks

Growth Strategy Non-profit

Our client, the governor of a southeastern state here in the US, is worried about student performance in K-12 schools in the state. The state has 180 …

15 min
Duke
50
McKinsey
Hard

Plant-based meat

Strategic Decision Growth Strategy Fast food chain

The CEO of a $1B regional fast-food chain Up-N-Down Burger (UDB) has asked your team to help her prepare for the annual strategy meeting with the …

15 min
PeterK
50
Medium

Plaque to the Future

Growth Strategy Merger & Acquisition Healthcare

Your client is the CEO of Bright Smile, Inc., a family-owned regional dental services organization (DSO), with annual revenue of $20M. Bright Smile …

15 min
Duke
50
BCG
Hard

POS Vend

Business Model Transformation Strategic Decision Technology

Our client is a U.S.-based point-of-sale (POS) software provider POS Vend that offers inventory systems for retailers and restaurants to process …

15 min
PeterK
50
Medium

PSG over the sky!

Growth Strategy Financial Services

Your client is PSG - a Latin American private bank. It is one of the oldest banks within the region and, despite continuous growth throughout the …

15 min
Duke
50
Medium

Queen Bae

Growth Strategy Consumer Goods

Your client is Royal Honey, a manufacturer of premium organic honey that purchases its raw honey from a single farm in the Midwest. Despite …

15 min
Duke
50
McKinsey
Hard

Reputation

Reputation Management Growth Strategy Education

Robert Sandler School of Drama (RSSD), an internationally recognized top U.S. acting school, would like to retain their standing as a reputable and …

15 min
PeterK
50
Medium

Royal Health Services

Profitability Merger & Acquisition Healthcare

Royal Health Services is a regional healthcare system operating several hospitals and clinics in the Midwest. Due to market fragmentation, and …

15 min
Duke
50
Medium

Sardine Airlines

Growth Strategy Profitability Transportation

Sardine Airlines is an ultra low-cost carrier with flights throughout the continental United States. They have hub airports in Oakland, California; …

15 min
Duke
50
Medium

Scotch Manufacturer

Growth Strategy Profitability Consumer Goods

We have been contacted by a large distilled spirits manufacturing and marketing company to develop a new strategy for one of their brands.

15 min
Harvard
50
Easy

ST Boat Sale

Growth Strategy Transportation

Our client owns a boat, and he wants to know if they should sell it or not

15 min
Columbia
50
McKinsey
Hard

Sustainability

Growth Strategy Sustainability Home supplies

Curex, one of top-5 laundry detergent brands in the U.S., has been experiencing pressure from their parent company to push the sustainability of their …

15 min
PeterK
50
Medium

Telco Towers

Growth Strategy Telecommunications

Telco Towers is a cell tower company in the United States which leases space on its towers to wireless providers (i.e. AT&T, Verizon, etc.) who …

15 min
Duke
50
LEK
Medium

The Hunter's Dog

Profitability Growth Strategy Pets

Our client is The Hunter's Dog, an online service that delivers freshly made dog food and allows customers to personalize food plans based on their …

15 min
PeterK
50
BCG
Medium

The Pricing Games

Pricing Growth Strategy Technology

Your client is Next Level Gaming (NLG), a start-up in the E-sports and computer gaming industry based in Los Angeles, California. NLG is planning to …

15 min
NYU
50
McKinsey
Medium

Traditional Toy Maker (2016)

Growth Strategy Merger & Acquisition Private Equity

Our client, a private equity firm, is considering acquiring a company that manufactures traditional toys. Toy Co., the potential acquisition, was …

15 min
Columbia
50
TriBeCa Branding
Medium

TriBeCa Branding

Market Entry Profitability Professional Services

Tribeca Branding is a NYC-based brand strategy firm. They operate using a traditional consulting model – partners bring in new work, and teams of …

15 min
Columbia
50
Medium

UN Polio

Operations Growth Strategy Government/Public Sector

Your client is the United Nations, who have hired you to help them with their fight to eradicate polio. They're struggling with two related problems: …

15 min
Cornell
50
McKinsey
Medium

University Program

Growth Strategy Market Entry Education

Your client is a university in an African country that is thinking of launching a new Global Bachelor of Management (GBM) Program. The university …

15 min
Wharton
50
LEK
Medium

Wen Windows

Profitability Growth Strategy Windows

Wen Windows is a vertically integrated window producer, with six manufacturing facilities and 30 service centers around the U.S. Their sales grew …

15 min
PeterK
50
Medium

Wheeler Dealer

Profitability Growth Strategy Automotive Services

A major auto service chain, Wheeler Dealer, has enjoyed healthy returns on its 30-store operation for the past 10 years. However, management feels …

15 min
Harvard
50
Medium

Wireless Co

Market Entry Growth Strategy TMT

Your client is a national wireless carrier (think Verizon or AT&T). They recently began offering workshops in a small subset of their stores. These …

15 min
Cornell
50
McKinsey
Hard

Women's equality

Wild card Growth Strategy Overall economy

You're working on an internal project for McKinsey Global Institute (MGI). Your team is preparing a report on advancing women's equality in Africa. …

15 min
PeterK
50
Hard

Athlete Training Business

Profitability Growth Strategy Sports/Services

E2, a boutique fitness franchise with 60 locations, offers individual and group training classes. They'd like to start training programs for high …

15 min
PeterK
50
Bain
Medium

Banknote manufacturer

Growth Strategy Revenue Expansion Revenue growth

Our client is a manufacturer of banknotes for the government. There are two major players in the field (incl. our client). They hired you to increase …

15 min
PeterK
50
Medium

Cheesy Situation

Profitability Growth Strategy Consumer Goods

Our client is a cheese producer based in Vermont. Currently, they produce two types of cheese: Cheddar and Gouda. While revenues have grown, their …

15 min
ROSS
50
Deloitte
Hard

Evening Nightcap

Growth Strategy Media & Entertainment

Our client, Evening Nightcap, is a media company based in New York that specializes in a daily email newsletters recapping world news and top business …

15 min
Duke
50
Medium

Fabio’s: Hair Salons and Headshots

Market Sizing Profitability Retail

Fabio is one of the most in demand hairstylists in Chicago. Recently, he has decided that he wants to start his own business venture. Fabio dreams of …

15 min
Pennsylvania
50
Medium

Fantasy to Reality

Cost Reduction Profitability Media & Entertainment

A local business owner has been operating a gaming company ("Daring Mazes & Monsters", or DM&M) selling products and services for role-playing games. …

15 min
HKUST
50
Bain
Medium

Fast casual food restaurant

Growth Strategy Market Saturation Revenue growth

Your client is a fast casual healthy food restaurant (e.g. salads, wraps, soups). They have 1k locations in the U.S. and are growing to 2k locations …

15 min
PeterK
50
Hard

Firebird Sports

Market Entry Growth Strategy Consumer Goods

Our client, Firebird Sports, is a sports equipment manufacturer headquartered in Hong Kong specializing in manufacturing shuttles used for playing …

15 min
HKUST
50
Bain
Hard

Fuquan Land

Growth Strategy Agriculture

A retired Fuqua professor is thinking about buying a piece of land in the surrounding Durham area. The land includes 10 acres which is ready for …

15 min
Duke
50
Hard

Green Airlines

Growth Strategy Merger & Acquisition Transportation

Due to the recent bankruptcy of a major airline, the aviation authority of Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Medium

Green Airlines

Growth Strategy Merger & Acquisition Transportation

Due to the recent bankruptcy of a major airline, the aviation authority of Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Medium

Gymco

Profitability Growth Strategy Media & Entertainment

Your client is an international chain of fitness centers, operating in Sub-Saharan Africa, Europe and Southeast Asia GymCo missed its 2013 growth …

15 min
IESE
50
BCG
Medium

GYMCO

Profitability Growth Strategy Sports/Wellbeing

Your client is an international chain of fitness centers, operating in Sub-Saharan Africa, Europe and Southeast Asia. GymCo missed its 2013 growth …

15 min
IESE
50
Medium

Hair Products: Private Equity Case

Merger & Acquisition Strategic Decision Consumer Packaged Goods (CPG)

Our client, a consumer-focused private equity firm, is considering acquiring a mid-sized hair products company. The hair products the company makes …

15 min
Pennsylvania
50
Medium

Harrison Energy EV Goals

Market Entry Growth Strategy Power & Utilities

Our client, Harrison Energy, is one of the largest power & utilities companies in the US. You are in the year 2018, and the CEO sees electric vehicles …

15 min
ROSS
50
Hard

Into the Unknown

Growth Strategy Merger & Acquisition Healthcare

Arendelia Pharmaceuticals is a fast growing, innovative pharmaceutical company that has developed best-in-class treatments for Frozen Heart Syndrome …

15 min
Duke
50
Medium

LOL much?

Merger & Acquisition Growth Strategy Electronic sports

Our client, SW (Sport Wear) is a famous sportswear company with 20 Billion RMB (Chinese currency) in revenue in 2020. Growth potential in the current …

15 min
IESE
50
Medium

NABACO

Merger & Acquisition Growth Strategy Energy

North American Bauxite (pronounced box-site) and Aluminum Company (NABACO) is an American mining company specializing in extracting bauxite. Bauxite …

15 min
IESE
50
Medium

NABACO

Merger & Acquisition Growth Strategy Energy

North American Bauxite (pronounced box-site) and Aluminum Company (NABACO) is an American mining company specializing in extracting bauxite. Bauxite …

15 min
IESE
50
Medium

PharmaDeliver

Growth Strategy Market Entry Healthcare

Your client, PharmaDeliver, is a large pharmacy that provides both prescription and over the counter medications to patients. With many new entrants …

15 min
ROSS
50
Hard

Pipeline Oil Technology

Pricing Financial Analysis Energy

Minerva's University Fluids Research Lab has discovered a more efficient way to transport crude petroleum oil inside pipelines. This new technology …

15 min
IESE
50
Medium

ShoeCo: Declining Profits and Challenging Growth

Profitability Growth Strategy Retail

Your client is a U.S. Shoe Company. ShoeCo is largely vertically integrated. While they do not manufacture their materials, they assemble their …

15 min
Pennsylvania
50
Hard

Shots, shots, shots

Growth Strategy Non-profit

Our clients, the Governor of a state and the state's Director of the Department of Health Services (DHS), seek to improve SARS-COV-2 or "COVID-19" …

15 min
Duke
50
BCG
Medium

THE BOOKSTORE

Market Entry Profitability Retail

Our client, Classic Bookstore (CB), is a traditional bookstore chain in Spain, specialized in non-technical books. CB revenues have stagnated for the …

15 min
IESE
50
Medium

Thirsty for Rain

Cost Reduction Operations Maritime and Logistics

The Panama Canal is one of the most important maritime routes in the world. The canal serves around 144 trade routes that represent about 3% of world …

15 min
IESE
50
Medium

Circle Bubble

Growth Strategy Profitability Manufacturing

The Private Equity Fund PEGrowth has recently acquired a company called Circle, which is a company in the protective packaging space. Your consulting …

15 min
Darden
50
Easy

Lactose King

Growth Strategy Consumer Goods

Our client is Lactose King, a premium ice cream restaurant chain with approximately 3,000 locations throughout the United States. While they've …

15 min
Duke
50
Medium

Robots Inc.

Market Entry Growth Strategy Tech/AI

Robots Inc. is a rapidly growing startup in the artificial intelligence sector specializing in generative AI models for various industries. Recently, …

15 min
Darden
50
Medium

Weasley's Wizarding Warehouse

Market Entry Profitability Consumer/Retail

Fred and George Weasley operate a magic joke shop, Weasleys' Wizarding Warehouse (Weasleys'). They currently have a single storefront located in the …

15 min
Darden
50
McKinsey
Medium

AI in the Clouds

Growth Strategy AI Implementation Technology

Our client, AVS Cloud, is one of the leading cloud service providers globally. Despite strong market demand for cloud infrastructure, AVS Cloud has …

15 min
Duke
50
Bain
Easy

Born for Beauty

Growth Strategy Retail

Your client is BFB or Born for Beauty, a leading Korean beauty marketplace that sells a variety of Korean cosmetics, including makeup, skincare, …

15 min
Duke
50
Bain
Easy

Born for Beauty

Growth Strategy Consumer Goods

Your client is BFB or Born for Beauty, a leading Korean beauty marketplace that sells a variety of Korean cosmetics, including makeup, skincare, …

15 min
Duke
50
Easy

Lactose King

Growth Strategy

Our client is Lactose King, a premium ice cream restaurant chain with approximately 3,000 locations throughout the United States. While they've …

15 min
Duke
50
BCG
Easy

Oat About It

Growth Strategy Market Entry Consumer Goods

Our Client is Oat Co., a certified B-Corp based in the United States that exclusively produces Oat Milk. They offer a single product, Standard Barista …

15 min
Duke
50
BCG
Hard

GREEN AIRLINES

Merger & Acquisition Growth Strategy Transportation

Due to the recent bankruptcy of a major airline, the aviation authority from Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Bain
Medium

The Grass is Greener

Growth Strategy Agriculture

The nonprofit GreenHarvest Alliance (GHA) aims to accelerate the adoption of regenerative agriculture (we'll call it regen for short) practices in the …

15 min
Duke
50
BCG
Medium

Lonely Gas Station

Profitability Growth Strategy Financial Services

Our client is the owner of a gas station between towns A and B – 10 miles to each town. He is wondering if it would make sense to add a convenience …

15 min
Darden
50
EY
Medium

Fire Proof Inc.

Market Entry Growth Strategy Manufacturing

The CEO of Fire Proof Inc. wants to find new ways to diversify her revenue and product line. Currently, Fire Proof only sells fire resistant jackets, …

15 min
Darden
50
EY
Medium

Quality Bottling Co.

Market Sizing Market Entry Manufacturing

After successfully servicing large beverage companies over the last 20 years, our client, the CEO of High Quality Bottles (HQB), a small plastics …

15 min
Darden
50
EY
Easy

Salt Lake City Airport

Strategic Decision Market Sizing Transportation

Our company is pitching to the President of the Salt Lake City International Airport next week, hoping to earn a big contract with the Airport moving …

15 min
Wharton
50
McKinsey
Medium

Alpha Aviation

Profitability Growth Strategy Transportation

Your client is a large US-based commercial airline that has lost profitability and market share. The company is under pressure to regain its foothold …

15 min
Darden
50
Bain
Medium

Home Inspection Co

Market Entry Market Sizing Home Services

Our Client, Home Inspection Co., is a third party independent home inspection company who conducts the inspections after a home is sold. They …

15 min
Wharton
50
Bain
Hard

Wellington Equestrian Festival

Economic Impact Growth Strategy Equestrian

Prompt: Your client is Mark Bellissimo, CEO of Wellington Equestrian Partners (WEP). Mark, a Harvard MBA with no background in the equestrian industry …

15 min
Wharton
50

Organic Growth

  • Increase market penetration through enhanced sales and marketing, expanding production quantity capacity, growing sales volume, and improving product quality
  • Develop new revenue streams via new distribution channels, cross-selling and upselling initiatives, and research and development activities
  • Increase pricing power by analyzing price elasticity, understanding customer willingness to pay, and measuring impact on quantity sold

Inorganic Growth

  • Partnership strategies including joint ventures and mergers with other companies
  • Other considerations such as exploring synergies with existing business, evaluating market cannibalization risks, and assessing fit with current portfolio

Market Factors

  • Evaluate market attractiveness by market size, growth rates, and profitability
  • Identify seasonal patterns, geographic variations, and current industry trends
  • Understand customer needs through willingness to pay analysis, demand drivers identification, customer segmentation, and target positioning strategies
  • Assess competitive landscape including market share positions, barriers to entry, consolidation trends, and competitive differentiation

Capabilities

  • Financial capabilities: availability of equity and debt financing, ability to divert resources from other initiatives, and timeframe for break-even achievement
  • Non-financial capabilities: quality of management and leadership team, technology infrastructure readiness, supplier relationship strength, and long-term business viability