Growth Strategy

Growth strategy cases explore how a company can accelerate growth through organic initiatives, new channels, or strategic pivots. You will evaluate market opportunities, resource allocation, and prioritize growth initiatives.

Total Cases: 59
Companies: 10
Medium 51 Hard 8
BCG
Hard

Applying Appliances

Profitability Growth Strategy Consumer Goods

Your client is the appliance division of a major U.S-based consumer goods company. They manufacture mainly kitchen appliances - specifically …

15 min
Bauer
50
BCG
Hard

Big Fat Greek Problem

Growth Strategy Hospitality

We are back in 2018, and your client is AthensStay, a real estate management company located in Athens, Greece. Three years ago, AthensStay shifted …

15 min
Duke
50
Medium

Big Yellow Buses

Growth Strategy Market Entry Transportation

Big Yellow runs a fleet of school buses, which they run by charter for several schools in the GTA. Currently, annual revenues are $200 million. …

15 min
Queen's
50
McKinsey
Medium

Cleaning Products

Growth Strategy Consumer Products

Our client is a prominent manufacturer of household cleaning products such as soap. They feel that an opportunity exists for them to do better in the …

15 min
Chicago Booth
50
Strategy&
Medium

Commercial Vehicle OEM in China

Growth Strategy Transportation & Automotive

Our client is Matthew Stafford, CEO of Megatron International, a global commercial vehicle OEM. The company is successful and has strong positions in …

15 min
Chicago Booth
50
Bain
Medium

Finance Co

Growth Strategy Market Entry Financial Services

Our client, Finance Co, is an international asset manager who concentrates on retirement account administration. They are considering entering the US …

15 min
Chicago Booth
50
BCG
Medium

Green Dreamz

Growth Strategy Profitability Retail

Your client is Green Dreamz, a vertically-integrated cannabis company based in Colorado, USA. Founded in 2011 as a medical cannabis business, Green …

15 min
NYU
50
Medium

Healthy Foods

Growth Strategy Customer Strategy Retail & CPG

Our client is Healthy Foods, a wholesaler serving a variety of clients with Food products. The client is profitable but they want you to help them …

15 min
Kellogg
50
Medium

Keeping the Company Intact

Growth Strategy Market Entry Insurance

Your client is Intact Financial, a leading Canadian insurance company. Growth in insurance premiums has been slow and with investment returns at …

15 min
Queen's
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
BCG
Medium

Pharmaceutical Rare Disease

Growth Strategy Healthcare

Our client is a large pharmaceutical company with a strong business in "Rare Disease" (RD). Rare diseases are conditions that affect fewer than …

15 min
Chicago Booth
50
Alvarez & Marsal
Hard

Queen Shirley

Mergers & Acquisitions Growth Strategy Quick Service Restaurants

Your client is Burger Queen, a fast food restaurant that competes directly with similar restaurants such as McDonalds, Taco Bell, KFC, Wendy's, etc. …

15 min
Bauer
50
McKinsey
Medium

Smart Cards

Growth Strategy Technology

Our client, Electronics Inc., is a large diversified Electronics Component manufacturer. One of their businesses is the manufacture of Smart Cards …

15 min
Chicago Booth
50
Deloitte
Medium

Student Health Insurance

Growth Strategy Market Penetration Financial Services & Insurance

Our client is a business unit within a large national health insurance company. The client focuses primarily on the higher education student health …

15 min
Chicago Booth
50
Alvarez & Marsal
Hard

Taylor's New Era

Profitability Growth Strategy Entertainment

Your client is Taylor Swift, the most popular singer/songwriter globally. She has reached out to you for help regarding her Eras Tour. She has just …

15 min
Bauer
50
Bain
Medium

Texas Robotics Collective

Growth Strategy Non-Profit Operations Non-Profit

Your client is the Texas Robotics Collective, a non-profit organization that targets high school kids who compete in large robotics competitions. The …

15 min
Bauer
50
Medium

Who Needs Flight Simulators?

Growth Strategy Market Entry Aerospace & Defense

Your client is CAE Inc., a Canadian manufacturer of flight simulators for private airlines and several countries' militaries. However, growth in this …

15 min
Queen's
50
Medium

A B-e-a-utiful Case

Growth Strategy New Product Launch Consumer Goods

SkinDeep is a U.S based skincare company headquartered in Austin, TX. SkinDeep currently offers a wide variety of skincare products such as face wash, …

15 min
Duke
50
LEK
Medium

Aftermarket Auto Parts

Growth Strategy M&A Automotive

Our client, KLE Capital, is evaluating the acquisition of company ABC, a leading branded manufacturer of high-performance automotive aftermarket …

15 min
Tuck
50
Medium

American Airlines

Profitability Growth Strategy Aviation

Your client is American Airlines. As you may know, competition is fierce among the major airlines, with prices being driven steadily downward. After a …

15 min
Cornell
50
Roland Berger
Medium

Big Wheel

Profitability Comparative Analysis Transportation

Your client is Big Wheel Bike Share and they operate bike sharing services in two major cities, Washington DC and Chicago. Their bike sharing business …

15 min
Cornell
50
Medium

Car Wash Chain (2017)

Opportunity Assessment M&A Private Equity

The client is a private equity firm looking to acquire a chain of car washes in the United States. The car wash chain provides basic coin-operated, …

15 min
Columbia
50
Medium

Drugs “R” Us

M&A Growth Strategy Pharma

Your client is RX Co, a pharmacy retailer with stores across the United States. To bolster their presence in the Pacific Northwest, they are in talks …

15 min
Duke
50
Medium

East Oak

Growth Strategy eCommerce

Your client, East Oak, is a fast-growing retailer of modern home goods and furnishings. The company has seen tremendous growth over the past 5 years …

15 min
Duke
50
Medium

EduCo

Growth Strategy Education Technology

Your client is EduCo, one of the oldest and the largest corporate training and learning service provider in the US. Over the last two years, EduCo has …

15 min
Columbia
50
McKinsey
Medium

Lasio virus

Market Entry Growth Strategy Healthcare

Not explicitly labeled in provided pages - Case concerns increasing Lasio virus vaccination rates in a country, with two main questions: Q3 asks for …

15 min
PeterK
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
Medium

Men's Extra Comfortable Essentials

Growth Strategy Profitability Consumer Goods

Our client, Men's Extra Comfortable Essentials, is a US-based manufacturer of basic apparel including socks, tanks, tees, and underwear. They …

15 min
NYU
50
Medium

Mischief Managed

Growth Strategy Market Expansion Finance

After successfully servicing the needs of ultra-high net worth individuals in the Atlanta area for ten years, our client, Smith Wealth Management …

15 min
Duke
50
McKinsey
Medium

New York Shmankees

Profitability Growth Strategy Sports/Entertainment

The year is 2013. Your client is a large New York based professional baseball team, the New York Shmankees. The owner, Baby Ruth is by no means cheap, …

15 min
Duke
50
Medium

Plaque to the Future

Growth Strategy M&A Healthcare

Your client is the CEO of Bright Smile, Inc., a family-owned regional dental services organization (DSO), with annual revenue of $20M. Bright Smile …

15 min
Duke
50
Medium

PSG over the sky!

Growth Strategy Banking

Your client is PSG - a Latin American private bank. It is one of the oldest banks within the region and, despite continuous growth throughout the …

15 min
Duke
50
Medium

Smiles4Life

Growth Strategy Private Equity Healthcare

Smiles4Life is a regional dental company with 40 locations throughout Texas. The company is a dominate player in both Dallas and Houston, known to …

15 min
Darden
50
Medium

SneakyChat

Profitability Growth Strategy Tech

Your client, SneakyChat, is a wildly popular Silicon Valley startup with a rapidly growing user base. SneakyChat's App allows users to send expiring …

15 min
Duke
50
McKinsey
Medium

University Program

Growth Strategy Market Entry Education

Your client is a university in an African country that is thinking of launching a new Global Bachelor of Management (GBM) Program. The university …

15 min
Wharton
50
Medium

Wheeler Dealer

Profitability Growth Strategy Automotive Services

A major auto service chain, Wheeler Dealer, has enjoyed healthy returns on its 30-store operation for the past 10 years. However, management feels …

15 min
Harvard
50
Medium

Apogee Bank

Growth Strategy Revenue Analysis Services

Our client Apogee bank, a regional bank with 700 branches in US Midwest, has seen a declining trend in revenues in the past 2 years. Blake Moran, the …

15 min
ROSS
50
Medium

Big Ten Bivalves

Growth Strategy M&A Food/Aquaculture

Your client is the CEO of Big Ten Bivalves (BTB), an oyster farm based on the east end of Long Island, New York. The company was founded only a few …

15 min
ROSS
50
Medium

Blockbuster Biosimilars

Growth Strategy M&A Healthcare

Your client is a multinational pharmaceutical and biologics company that specializes in innovative therapies across different disease types. The …

15 min
Duke
50
Medium

Cheesy Situation

Profitability Growth Strategy Food and Beverage

Our client is a cheese producer based in Vermont. Currently, they produce two types of cheese: Cheddar and Gouda. While revenues have grown, their …

15 min
ROSS
50
Medium

Donatella Co.

Sustainability Strategy Growth Strategy CPG

Donatella Co is an Italian-based, global fashion house with four luxury brands worldwide. As many of the brand's designs are inspired by the beauty of …

15 min
ROSS
50
Medium

DoWork

Growth Strategy Profitability Technology & Real Estate

DoWork is a provider of coworking spaces (both physical and virtual) and uses Technology solutions to run a lean and efficient operation. The company …

15 min
ROSS
50
Hard

Firebird Sports

Market Entry Growth Strategy FMCG

Our client, Firebird Sports, is a sports equipment manufacturer headquartered in Hong Kong specializing in manufacturing shuttles used for playing …

15 min
HKUST
50
Hard

Green Airlines

Growth Strategy Investment Decision Airlines

Due to the recent bankruptcy of a major airline, the aviation authority of Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Medium

Green Airlines

Growth Strategy Investment Decision Airlines

Due to the recent bankruptcy of a major airline, the aviation authority of Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Medium

Gymco

Profitability Growth Strategy Sports & Fitness

Your client is an international chain of fitness centers, operating in Sub-Saharan Africa, Europe and Southeast Asia GymCo missed its 2013 growth …

15 min
IESE
50
BCG
Medium

GYMCO

Profitability Growth Strategy Sports/Wellbeing

Your client is an international chain of fitness centers, operating in Sub-Saharan Africa, Europe and Southeast Asia. GymCo missed its 2013 growth …

15 min
IESE
50
Medium

Household Cleaners Growth

Growth Strategy M&A CPG

Your client is a global consumer packaged goods company — Grime Co. Grime Co. makes paper products (like paper towels), home cleaning products, and …

15 min
ROSS
50
Medium

Household Cleaners Growth

Growth Strategy M&A CPG

Your client is a global consumer packaged goods company —Grime Co. Grime Co. makes paper products (like paper towels), home cleaning products, and …

15 min
ROSS
50
Medium

Little Bud Co.

Growth Strategy M&A CPG

Our client, Little Bud Co, is a beer company in a small country in Latin America. Little Bud and its main competitor, Geineken, are the only players …

15 min
ROSS
50
Medium

PharmaDeliver

Growth Strategy Market Entry Pharmacy

Your client, PharmaDeliver, is a large pharmacy that provides both prescription and over the counter medications to patients. With many new entrants …

15 min
ROSS
50
Medium

Robots Inc.

Market Entry Growth Strategy Tech/AI

Robots Inc. is a rapidly growing startup in the artificial intelligence sector specializing in generative AI models for various industries. Recently, …

15 min
Darden
50
McKinsey
Medium

AI in the Clouds

Growth Strategy AI Implementation Tech

Our client, AVS Cloud, is one of the leading cloud service providers globally. Despite strong market demand for cloud infrastructure, AVS Cloud has …

15 min
Duke
50
BCG
Hard

GREEN AIRLINES

Investment Decision Growth Strategy Airlines

Due to the recent bankruptcy of a major airline, the aviation authority from Brazil recently opened an auction for landing and takeoff slots in one of …

15 min
IESE
50
Bain
Medium

The Grass is Greener

Growth Strategy Agriculture

The nonprofit GreenHarvest Alliance (GHA) aims to accelerate the adoption of regenerative agriculture (we'll call it regen for short) practices in the …

15 min
Duke
50
EY
Medium

Fire Proof Inc.

Market Entry Growth Strategy Manufacturing

The CEO of Fire Proof Inc. wants to find new ways to diversify her revenue and product line. Currently, Fire Proof only sells fire resistant jackets, …

15 min
Darden
50
McKinsey
Medium

Alpha Aviation

Profitability Growth Strategy Aviation

Your client is a large US-based commercial airline that has lost profitability and market share. The company is under pressure to regain its foothold …

15 min
Darden
50
Bain
Medium

Home Inspection Co

Market Entry Market Sizing Home Services

Our Client, Home Inspection Co., is a third party independent home inspection company who conducts the inspections after a home is sold. They …

15 min
Wharton
50
Bain
Hard

Wellington Equestrian Festival

Economic Impact Growth Strategy Equestrian

Prompt: Your client is Mark Bellissimo, CEO of Wellington Equestrian Partners (WEP). Mark, a Harvard MBA with no background in the equestrian industry …

15 min
Wharton
50

Organic Growth

  • Increase market penetration through enhanced sales and marketing, expanding production quantity capacity, growing sales volume, and improving product quality
  • Develop new revenue streams via new distribution channels, cross-selling and upselling initiatives, and research and development activities
  • Increase pricing power by analyzing price elasticity, understanding customer willingness to pay, and measuring impact on quantity sold

Inorganic Growth

  • Partnership strategies including joint ventures and mergers with other companies
  • Other considerations such as exploring synergies with existing business, evaluating market cannibalization risks, and assessing fit with current portfolio

Market Factors

  • Evaluate market attractiveness by market size, growth rates, and profitability
  • Identify seasonal patterns, geographic variations, and current industry trends
  • Understand customer needs through willingness to pay analysis, demand drivers identification, customer segmentation, and target positioning strategies
  • Assess competitive landscape including market share positions, barriers to entry, consolidation trends, and competitive differentiation

Capabilities

  • Financial capabilities: availability of equity and debt financing, ability to divert resources from other initiatives, and timeframe for break-even achievement
  • Non-financial capabilities: quality of management and leadership team, technology infrastructure readiness, supplier relationship strength, and long-term business viability